Apple iPhone is a great flagship smartphone on the market. iPhones get better and smarter every year when a new model comes out. However, there are still a lot of things that need big improvements. This year, Apple upgraded its iPhone lineup with a bigger screen, new hardware, and smarter cameras. Apple is expecting to ship 10 million iPhone units by the end of the year, but it seems that Apple is struggling to achieve that goal.
According to reports, iPhone XS and XS Max are seeing a slow sales performance, which forces Apple to resume production of the X. In reality, the iPhone X is still a hot item on the market thanks to its lower price tag. Apple officially discontinued the X in an attempt to boost its new iPhone sales. Meanwhile, the XR had a good start as it hit 5 million registrations in China. Ming-Chi-Kuo, an analyst who is best known for his accurate forecasts when it comes to Apple’s upcoming products, says that iPhone sales will fall down to 38 million units in the first quarter of 2019. This will be a huge drop in iPhone shipments compared to the same period 2018. Kuo also said that the XR demand is now low as Apple would ship 25 million units in Q1/2019.
The XR is a cheaper iPhone that mainly targets emerging markets. The XR received a wide welcome with praise directed at its premium design and powerful hardware. Basically, the XR comes with many XS and XS Max features ranging from the A12 Bionic chip to Face ID. However, the biggest absence lies in a dual-camera setup. Specifically, the iPhone XR uses a single camera setup at the rear, but it still offers amazing photos.
However, Kuo says that the demand for the XR is now low on the market. Sources say that there is a high demand for older iPhone models including iPhone 7 or iPhone 7 Plus. Sources also add that older iPhones still offer smooth performance and handle their daily tasks. Reports say that Apple will launch new iPhones to more markets in 2019 in an attempt to boost its sales performance.
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