Apple iPhone is one of the most wanted smartphones on the market. Apple first debuted its iPhone back in 2007 and quickly sold millions of units during its first weeks of availability. The original iPhone was one of the best-selling smartphones in 2007 thanks to its premium design and innovative features. Apple iPhones have changed so much since release as Apple is adding new features and changes to its iPhone series. In 2017, Apple celebrated the 10th birthday of its iPhones by announcing an iPhone X. The X is a special iPhone that marks some daring changes ranging from an OLED display and Face ID to bigger screen and no home button.
This year, Apple announced three new iPhones at its September event. The iPhone XS, XS Max, and XR are expected to boost Apple sales performance. However, it seems that things don’t go according to plan. Reports claim that Apple is seeing a slow sales performance on the market. Indeed, the demand for the XS and XS Max is now low out there thanks to high prices. In reality, there is a huge demand for older iPhones on the market. Last week, reports claim that Apple would resume production of iPhone X due to its high demand. Apple claims that the X remains one of the most popular iPhones on the market. In reality, Apple discontinued the X after the unveiling of the XS and XS Max, but it is still a hot item out there.
According to the latest reports, Apple will cut iPhone production by 4 million units in the second quarter of the fiscal year. Tech experts say that the reason behind this drop in production orders lies in slow iPhone sales on the market. In reality, Apple is expecting to ship over 10 million iPhone XS and XS Max units by the end of 2018, but Apple is struggling to achieve that goal. Sources say that Apple is planning something new to boost its sales performance in 2019. Reports say that 2019 iPhones will feature a lot of exciting features. One such feature lies in an in-display fingerprint scanner. In reality, Apple has been working on a fingerprint scanner that works under the display for years, but it needs time to work on the feature.
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